Reed Hastings was sitting in his office in California when the telephone rang.
It was the phone call he’d been waiting months for.
The voice on the other end said yes, the boys at Blockbuster would finally meet with him. But only if he’d be at their Dallas office at exactly 11:30 the next morning.
So, Reed Hastings did what any eccentric CEO of a startup would do…
He rented Vanna White’s private jet and booked it to Dallas.
That jet cost him $20,000 for the day. Which was a bundle considering his company was on track to lose millions that year.
But it was important that Hastings show up in style. After all, he was going to ask Blockbuster’s CEO, John Antioco, for $50 million.